2025 Canadian Election

From Anxiety to Reassurance

How the Precarity Mindset Reshaped Canada’s 2025 Election

May 8 •

One Election, Two Questions: How Leadership and Trust Defined Canada's 2025 Federal Election

A summary of my talk at the Empire Club post-election event in Toronto last night

May 7 •

Governing in the Age of Reassurance

What public opinion will ask of the new Carney government and what it means for public affairs

May 5 •

What happened in the GTA?

A closer look at Liberal losses in the Toronto suburbs

May 2 •

Student Vote 2025: A surprising result?

The results of the 2025 National Student Vote are in and the Conservatives win the most votes and would win the most seats as 900,000 elementary and…

Apr 30 •

The Next Morning: 2025 Canadian Election

An initial recap of what happened and what the polls told us

Apr 29 •

Tomorrow, Canadians Decide: Here’s Where Things Stand

Full access for all subscribers now available

Apr 27 •

Tomorrow, Canadians Decide: Here’s Where Things Stand

A first look at the final Abacus Data poll for paid subscribers

Apr 27 •

Clarity or Confusion? What Voters Said They Heard from the Political Parties This Election Campaign

Digging into whether there was a clear and consistent premise or central argument to each campaign.

Apr 27 •

Framing the Final Choice: Trump, Change, and the Coalition That Could Decide the Election

In our most recent national survey at Abacus Data, we asked Canadians a simple but powerful question: What is more likely to decide your vote—how a…

Apr 26 •

Branding in the Ballot Box and the Archetypes of Party Leaders in the Canadian Election

What a common technique in branding research tells us about how Canadians feel about Mark Carney and Pierre Poilievre

Apr 25 •

What Three Words Say About Two Very Different Leaders

What we learn from a branding research technique we often use in market research about Carney and Poilievre

Apr 24 •

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